Before you get sick and go to the hospital, How nice it would be if you could easily know your illness in advance at home. There is a place that made what seemed like a distant world a reality with extraordinary technology. Braintech has been successful as a company specializing in electronic components, but, and 2012 certified by a department dedicated to research and established a research center in 2015to concentrate on research and development, and finally, '''' span>Personal urine chemistry analyzer' developed and commercialized.

Especially for personal use smart in vitro diagnostic devices, Licotte is the last 2021year 12It was selected as an innovative product by the Public Procurement Service and recognized for its technology and quality, and is about to enter the global market as well as the domestic market.

'Quality', 'Professionalism', ' Based on responsibility'a healthy life for mankind, to develop personal health care products to create a bright and healthy society. We met Ji-Hong Ahn, CEO of BrainTech, who said he would focus on it and listened to the details.

Please introduce your company.

Braintech was founded in 2002 and this year is 20years old. It is a company. Various power supplies, Professionally producing electronic devices such as electronic control devices, Recently, it entered the new medical device business and succeeded in developing an in vitro diagnostic device for home use after research and development..

Personal smart in vitro diagnostic devices are devices that help ordinary individuals to conveniently detect diseases in advance at home before going to a hospital and receiving a diagnosis., It can be driven through devices and apps. Starting with the development of this diagnostic device, portable POCT devices, Development of smart pillows, etc. We plan to develop into a leading company in the home health care market by accelerating the development.

Corona19?, Please introduce specific business details and products. .
Corona19Due to video meeting 10last year, I resumed my business trip. Dubai GITEX, Las Vegas CES, Miami FIME , etc. Actively participated in overseas exhibitions, , KIMES , etc. /span>IoTParticipating in an integrated healthcare exhibition and actively conducting promotional activities.

Especially, this year, 9I was selected to participate in the national defense exhibition for the first time, The reason for participating in the defense exhibition was to see the potential of Ricotte products. Servicemen of the Armed Forces receive a health checkup once during the physical examination for enlistment, Unless there are no injuries, they are not tested until they are discharged. . If each unit has a ricotette, Install an app on the mobile phone of soldiers and perform a urine test once a week, I hope to lead a healthy military life.

Licotte was developed as a home health management device, but, It is difficult to escape the category of medical device. So, In Korea, we are reaching out to customers through online sales centered on large general online malls and specialized malls run by pharmaceutical companies., For overseas markets, B2B and B2C through channel diversification Trying to expand customer touchpoints. that is,, by selecting buyers from each country and selling them to pharmacies, through clinics span>B2B It is to meet general customers through cooperation and global online mall entry.

Ricotte, a personal smart in vitro analysis device, receives and analyzes color change values ​​via Bluetooth from a device that detects color changes, Save< span>, It consists of a smartphone app that manages.

This diagnostic device can be applied not only to humans but also to animals, and is infinitely expandable to test the quality of drinking water at home. Other domestic products can test only one item per device, but this diagnostic machine can test 13 items, while the price is almost 3 of 1 level. In addition, it is natural that it is a perfect waterproof product because urine is applied to the device, In terms of being a permanent antibacterial product not only on the outside but also inside the device, it is technologically superior to other companies. differentiated by .

If you have any future goals

The goal is to manage the company sustainably. Entry into new business areas and portable POCT Development of diagnostic devices are also part of this management goal. The diagnostic device was designed to communicate in languages ​​around the world, just like our smartphones. Don't settle for the present, I want to actively advance into overseas markets as well as domestic. I hope it will be helpful for those who are abroad, especially for dispatched troops and , missionaries .